June 21, 2020, is fast approaching and it is the time people gearing up themselves to honour the Father. Honouring parents is an important command taught in every religion. Paying respect and giving gifts mark the occasion. It is the time of reconciliation, remembering the good times of togetherness as a family. Let relationships foster in families during this day and continue till the end.
Close on the heels of this important day, organisations and businesses trying to remind their target audience, or communities closer to them with greetings or wishes so that they strike the right chord with them. Many organisations use this opportunity to create quotes for Father’s Day and ask their workforce to come up with motivational quotes to inspire the workforce. The best quote provider will get a reward, for example, a calico fabric bag.
Many companies have different policies concerning Father’s Day. But all will give a passing mention to this special day without fail. That is the power of a marketing day like Father’s Day. That is why exactly companies should try to do promotions among the staff, or send greetings and gift to their target audience.
Reusable calico bags have high appeal among the target audience during this day because as a family people can do shopping with their near and dear and come back with a present to the daddy, everybody claps for the occasion have a word of prayer and take a few snaps.
Promotion in Companies
Imagine a scenario you are looking for an opportunity to create staff loyalty. This topic you cannot tell your workforce on an everyday basis. So, the best option is to wait for the right occasion like marketing days to communicate a message like the value of the employees. Unless and until we communicate to them that they are valuable, they cannot be easily motivated. That is why organisations should pass some kind of communication to their precious team by empathising with the staff.
The right way is exhorting them to spend quality time with the family and foster relationships by celebrating Father’s Day with due weightage it deserves. As a result of this, the employees will feel how caring is the organisation and their concern towards the elderly people or parent community. It also amounts to bonding with God and following His command, ‘Specially honour thy Father’. Other than buying calico bags online and distributing among their workforce, what else can organisations do to motivate their staff?
The goodwill generation is going to be tremendous, no doubt. This is the way you can foster good bonding among the staff because they will talk among themselves about the good time they spent with the family and how motivation from the company helped them to treat that day special. They will surely have gratitude with the company they work because not every company will promote Father’s Day in their premises. That requires empathy, love, honouring God, kindness in the heart of those who are in the helm. Certainly, all cannot do that and when you treat Father’s Day as special you will create deep staff loyalty.
Some may think, there is an oversupply of talent and don’t need to care employees leaving the organisation. But here is a catch. It is true that certain tasks are generic ones and easy to attract talent for the same. But we need to understand the importance of ethical talent. They are a rare breed. When talent and ethics combine you have the right pillars to support your organisation. Separating the wheat from the chaff will take time and while empathising with the father of your staff or the staff who are fathers already, you do a great job preserving the productive and ethical ones in your organisation. Do it.
Coincide with other events
There are times when Father’s Day coincide with a normal tradeshow or a virtual one. It is time to make hay while the sun shines. During the event, you are going to make a difference in your promotions with Father’s Day greeting among your target audience or delegates. It also can be a coffee break sponsorship where you interact with the delegates with Happy Father’s Day wishes with your subtle message. The point of the matter here is you will become an empathising marketer with your touching message.
At the same time, you should not forget about your real purpose, branding and promotions. For that, you should order custom shopping bags wholesale from a reputed vendor. Some bag vendors will help you with wonderful ideas to realise ROI. You need them and it makes sense to keep in touch with them not just to procure high-quality calico bags but to get good ideas to make your promotions successful.
Let us honour our father. No need to tell dad is the son’s first hero. One may be in his or her twenties, thirties, or forties, but do we remember this maxim and remember our first hero. All of us came to this world because of our father, and they did a great service to us by raising us, feeding us, educating and made us self-reliant with jobs or career. They deserve gifts on this special day.
Get emotional, at the same time think about treating the father special this Father’s Day. May 21 is fast approaching and organisations, businesses should make use of this occasion to do promotions. Find good calico bag suppliers in the city through online research. You will find many and this will help order bags made of good quality fabrics that will create an impact. No need to tell, you are going to create happy moments to your target audience because you make their shopping activities easy. Do so.
